9 Quotes about Branding

15 Nov 9 Quotes about Branding


In this blog post, we’ll present 9 quotes from one of the biggest branding experts: Marty Neumeier.

This quotes explain deeply what’s branding? What are the main points to focus on when building your brands.

marty quotes

Here are the most important points when you want to build your brand:

  • Stand away from the competition, differentiate your brand from the competition.
  • Branding is not selling. You have to give your customers the desire to buy for you.
  • Your customers must be fans of your brand. It’s about building a strong relationship with them.
  • Stay always connected with them.
  • Ask frequently questions about your strategy and positioning. A brand has to think about the future not only the present.
  • Don’t focus on products or characteristics, but on meaning and value you offer.